VISIT ZURICH CAMPAIGN // / by sophie green

Earlier this month, I had the privilege of being invited by Visit Zurich to explore and document Zurich’s vibrant and often overlooked creative scene. Coinciding with the annual Street Parade, I uncovered a side of the city that’s raw, energetic, and brimming with life - a stark contrast to its typically picturesque image. I shared my insights and experiences with Ignant, reflecting on how this journey reshaped my perception of Zurich. Read more here.